THE DREAM IN ACTION

There is no way in hell that I’ll believe this tweet wasn’t paid for. I’m not sure if it was paid directly from Babooshbaby.com, or some 3rd party advertising company, but it was paid for, I’m convinced.

There has been many a theory that the introduction of celebs on Twitter will mess it all up. The mainstream will bring the polluted stream of spam, inauthentic tweets, and Babooshbaby.com’s. Brooke Burke, (yes I follow her, for obvious reasons) is busy. She hosts events, she was down at Sundance last week, and she’s interesting so people will follow her. She’s a perfect opportunity for an advertisement. Even if I’m wrong here and this tweet is authentic, this will happen. Shaq will talk about shoes, Dave Mathews may talk about a guitar, Britney may talk about an abortion clinic…who knows.

I don’t know if this is bad though. It may become extremely useful to see what people are using or what products are good for what. As long as the celebs are actually tweeting it themselves and don’t just have teams of advertisers tweeting for them it may still add value. This will also rank peoples influence. You’ll be able to measure how many clickthroughs Britney got vs. how many Paris got. US Weekly is going to love these stats. Yet another situation where my tech world and my fiances pop world intersect.

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