THE DREAM IN ACTION

In a recent interview with Peter Kim of the Dachis Group, (one of hundred’s he’s done over the last 2 weeks) Gary Vaynerchuk summed up his hard work and much of his business philosophy by saying, “Talk and things happen.”

I’ve been watching WineLibraryTV for probably about a year. Gary is nuts and I won’t even argue with the more subdued folks who say they don’t like his style, to each their own, personally, I love it! He’s inspiring, honest (authentic) and passionate to no end. His transparent hard work is a great reminder just how tough building a business can be and how you really do have to “hustle” your ass of to succeed. Thanks for the inspiration Gary.

When I heard he was coming out with ‘Crush It’ I thought, I probably won’t buy that book. I’ve heard his story over and over and although it’s a great one, I don’t need to spend $15 bucks to read it. Then I took a step back, realized that 9 months or so ago when Gary came out with his first book on wine, he sent me a free copy just because I emailed and asked. Then when we wanted Gary on ActionsTalk, he happily filmed our interview and was one of our most watched webisodes :) Again, thanks Gary.

So I decided, even if I’ve heard the story, I’m buying the book. I owe it to the guy. He’s bustin’ his ass, inspiring people along the way, and I’m happy to drop 10-15 bones to help him out. Man I’m glad I did. When I dove into the book on my flight this weekend I realized that his background, although I thought I’d heard the whole story, I hadn’t, and it’s a damn good one. His love for his family and his core values that have guided much of his business decision making are rock solid, and it’s clear he’s loyal to those principles.

His story of coming up learning to trade baseball cards for some serious cash is awesome. Then jumping to wine because of his fathers liquor store business and he’s realization that peoples interest in collecting and trading cards was not dissimilar to their passion for collecting and trading wine (can you say insight). Gary’s ability to see what people value and how to extract some of that value as a business is far above the rest.

Many books give you all kinds of philosophy leaving the how-to to be desired. Not this book. ‘Crush It’ is practical and applicable to almost anyone. Whether you hate your current job and are looking for an entrepreneurial option out or whether your running your own business but aren’t enjoying it, Gary shows you how to maximize the enjoyment of your life by focusing on a topic and a business that you can wake up excited for.

I’ve just finished up ‘Crush it’ this morning and it really is inspirational. The biggest surprise is that there really is a ton in the book that is outside of Gary’s normal schpeal. Even for the avid WLTV and Gary fan it’s a great read. It’s original stuff that is very motivating. Please, I encourage you, got out and pick up this quick read that is guaranteed to inspire and be well worth the $15 bones.

(Gary this picture of you should be titled, seduction. :)

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