THE DREAM IN ACTION

Recently, the fact that I have a semi-successful blog has caught wind around my office. I was asked this week to answer a few questions on blogging that will be used in some presentation about why we should be using blogs for communication in the corp world. I hope the presentation reaches some people, but I thought I’d share my answers here…

1. What is the easiest part about blogging?
The easiest part about blogging is that it’s fun. I enjoy taking the time to reflect on a subject and funnel my thoughts into something that I believe will help or be constructive for someone else (the reader). In my 3+ yrs blogging I’ve gotten much better at diagramming an idea and communicating that idea to others.

2. What is the most challenging?
Staying focused can be very difficult. When you start a blog you have choices to make: Who’s my target? What are my goals/metrics? Why am I doing this? Keeping the answers to those questions in mind is critical to writing a good blog. I write posts for the GEHC IT blog that will expose the employees to something that they’ve not been previously exposed to or to give them helpful hints/tips on specific IT things. In short, you have to give them a reason to come back.

3. What are your goals/initiatives as far as professional blogging?
This is difficult to say. First, I’m not at all a professional blogger. Second, I think this term “professional blogger” can confuse some folks. Professional bloggers are blogging for a living, for profit, I blog to stay fresh, improve my writing, and generally increase my voice to the world. It’s still debatable whether or not I have any thing worthwhile to say :)