THE DREAM IN ACTION

I’ve been thinking about how my new startup adventure is going to be different than my role with GE and a few things have risen to the surface. So, I’ve decided to do a series of posts on those topics. You’ll be able to follow the series under the tag ‘corpvsstartup’ here. The first that [...]

Flowtown is a new service that will let you submit the email address of any person and be presented with a list of all the social networks that individual is a part of. It is just as they put it on the site: it will let you “turn an email address into a social profile”. [...]

With a lifetime of knowing that entrepreneurship is at my core and now 4 years of studying the web startup world, I’ve finally made the jump from ‘Office Space’ corporate America into the infinite abyss of the startup adventure. I’ve had a great taste of the startup world, but this is something entirely different. In [...]

My blogging has slowed down recently for one reason, I’ve being doing more. That’s not to say that doing is the opposite of blogging, but doing is the opposite of talking in many respects. So that’s what I’ve been focusing on, doing. I read this post from @Micah today and it pretty much summed up [...]

The number of brands that are jumping on the Foursquare train is awesome. We’ve been talking about the no-brainer that is engaging with your customers and it’s very satisfying to see it happen with such strong companies and brands. Zagat Mashable reports: Zagat is calling the partnership “Foodie Love,” and there’s even a new accompanying [...]

Foursquare‘s first direct relationship of note was with the Brooklyn Museum. The museum saw the obvious value of visibility into who checked-in and decided to embrace the opportunity to directly provide it’s visitors with tips and tricks around the museum. The created an interactive experience and essentially a personally guided tour! Awesome. Other institutions saw [...]

Why raise $30 million to hire an enormous, nationwide sales force if you could use the power of existing sales teams for a fraction of the cost? Recently, I’ve been thinking about how startups can leverage other, larger, companies to build out their model. After all, a startups purpose for existence is to test their [...]

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Back in October I wrote a post about wanting more feedback on this blog. I vowed that if you gave me feedback, I’d listen and sculpt the content of this blog in such a way that it was valuable for you, the reader. I’ve often struggled with the question, should I write for the audience? [...]